Tuesday, December 16, 2014

Beatport Launching Free Streaming Service

Words by Nelson Liu/Mass Appeal

Online dance music retailer Beatport is set to relaunch in 2015 with a focus on streaming, introducing a free ad-supported service to compliment its online store. Beatport was established back in 2004, but the relaunch comes after the service was purchased in 2013 by Robert F.X. Sillerman’s SFX entertainment,

While SFX is still negotiating with major labels Universal Music Group, Sony Music, and Warner Music Group over the streaming plans, about 90% of the retailer’s database comes from smaller independent labels, so it’s not terribly important to get the majors board.

Since DJs constitute a majority of Beatport’s customer base, the download store will still continue under the Beatport Pro umbrella.

The new Beatport will also provide “event information, artist profiles, and potentially live-streamed performances,” in an effort to consolidate SFX’s network of sites.

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