Thursday, March 30, 2017

Khalid | Becoming Khalid (Vevo LIFT)

An artist’s music often reflects its surroundings, and the tracks on Khalid’s ‘American Teen’ album were inspired by the friendship that the 18-year-old singer-songwriter discovered when he moved to El Paso, Texas a couple of years ago. Khalid has been interested in music since 8th grade, but in our exclusive LIFT profile, he says he became much more serious about writing and producing his own songs after hitting town with his mom, and falling in with a new set of pals - ones he truly could share his feelings with. “We appreciate each other,” he says of his high school friends, “and I feel it was super necessary for me to tell their stories. We all go through the same stuff, and we’re all growing up together as individuals.”

Cruising, boarding, hanging out – in ‘Becoming Khalid’ we get to meet the singer’s besties, Jerry and Joslin, and they help fill us in on his personality. We were with him on the day ‘American Teen’ dropped – a game-changer for any young artist. “It’s like a whole different shift of the way my life is going to turn out,” he says. “In the span of a couple of hours, my album was number one on the Apple Music charts. Which is crazy.”

The music is instantly enticing, super modern R&B with classic touches, and Khalid’s production has way of establishing a deep mood on each track, especially “Location” “Young, Dumb & Broke,” and “Coaster.” ‘Becoming Khalid’ also follows the singer to a New York studio and looks at the unique way he approaches his writing process, starting with melodies and trying to articulate emotions. He usually sorts out both with a collaborator. “You have to have a sense of trust, because you’re singing about your own heartache…and they’re making a soundtrack to your story.”

Khalid’s personality is front and center in his music, that’s one of the reasons it’s having such an impact. “I feel the reason that teenagers are connecting to my words is because I’m a teenager,” he concludes. “I talk to lots of the fans and they say ‘Know what? I’ve never had someone who I’ve admired that is my age.” Khalid knows that he’s entering a new chapter of life, and the future is all about growth. “We’re all learning together. You’re chasing your dreams, and I want to chase my own.”

Khalid | Becoming Khalid (Vevo LIFT)

Kendrick Lamar | HUMBLE. | Official Music Video

Kendrick Lamar | HUMBLE. | Official Music Video

Gensu Dean ft. Diamond D | Principles & Codes | Official Music Video

A unique cut from Gensu Dean's new album RAW, the producer teams up with hiphop legend Diamond D. Hailing from the legendary New York based DITC crew, Diamond D continues to be one of the pioneering forces in music. The new video for the single, "Principles and Codes," is another display of incredible craftsmanship from analog beatmaker Gensu Dean.

Vocals by Diamond D
Produced by Gensu Dean
Directed by Tommy Nova
Mixed & Mastered by Jimi Bowman & Gensu Dean

Mello Music Group "Sounds Beautiful Like The Truth"

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About The Album

Gensu Dean began with the classic SP1200 and has added other analog equipment to his production techniques over the years, opening new chambers with each album. RAW is his newest foray into Hiphop and finds him pushing the sonic envelope while maintaining a vintage sound. The new album features friends and family Diamond D (DITC), Homeboy Sandman, Conway The Machine, Tri-State, Yarbrough, Rashid Hadee, Jeanette Berry, Roc Marciano, Georgia Anne Muldrow, Red Pill, Dynas, Substantial, and J-Live.

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Joey Bada$$ ft. ScHoolboy Q | Rockabye Baby | Official Audio

Joey Bada$$ ft. ScHoolboy Q | Rockabye Baby | Official Audio

Wednesday, March 29, 2017

Oshun | Sango | Official Music Video

The official video for "Ṣango", a single from the aforementioned record, marks the beginning of this transition. In the Yoruba pantheon, Ṣango is the ideal lover for Oṣun as her fierce protector. Ṣango provides Divine and positive masculine energy to balance well with Oṣun's Divine feminine energy.

While coming to terms with the imbalance and challenges of modern relationships today, OSHUN searches for the Divine and positive masculine energy in their new video.

Watch OSHUN's journey through love, passion, and good character as they demand to "rise to Love", rather than fall.

Written by OSHUN & Jonah Best
Directed by Jonah Best
Featuring Xxavier "Superzay" Polk
MUA Raisa Flowers
Stlyed by Stitch n Run
Art Design by Prisca Choe

Mike WiLL Made-It ft. Big Sean | On The Come Up | Official Music Video

Mike WiLL Made-It ft. Big Sean | On The Come Up | Official Music Video

Fool's Gold Records' artist Leaf created movement to empower women

Fool's Gold Records artist Leaf has been paving a path not only for herself but her sound. She has received attention for her Lil Yachty-assisted song "Nada," and was our handpicked Spotlight artist for her "FWM (Lie To Me)" music video. But the lane that she's creating isn't just for herself, it is for all women. The rising artist developed what she calls the 'Magnet Bitch Movement.' This movement was created to band women together for a common goal, to rule the world. Check out our Women's History Month feature on the creative and edgy artist Ms. Leaf. #Women In Charge

Money. Brower. Respect. | The Documentary

Mass Appeal presents the latest documentary "Money. Brower. Respect." featuring Brooklyn's own Gloss Gang.

There’s a t-shaped urban oasis called Brower Park that sits in the center of Crown Heights. Four acres of grass, trees and concrete, surrounded by the blocks that faced riot gear and broken glass during the Crown Heights riots 26 years ago.

Brownstones lining those streets peer almost ominously, as if the energy of the park has drawn them in after years of watching from such a close distance.

It was in this park, where a group of kids came together, bridging the gap from hobby into full-blown rap careers. They called themselves Gloss Gang.

Their videos found their way onto social media over the past few years. Music videos like “Feelin Good” represented quintessential Gloss Gang — awash with ad-libs, their clips feature what seems like half of Crown Heights rapping along with their lines and bouncing to the beat, experiencing something felt more than understood.

The Gloss Gang’s music distances itself from that of bygone Brooklyn rappers, toeing the line between frenetic and melodic with dexterity. They perform only one way it seems, with as many of their friends around them as possible, all rapping along. They don’t give a fuck if you like it as long as they like it.

Such videos provide a small indication of Gloss Gang’s support in their own neighborhood. In a city that’s been handed over to corporations and condominium developers, Brower Park was the place where Swook and Stackz and countless others could live, grow and develop their own unique style.

MASS APPEAL’s latest documentary film, crafted by director Nick Briggs, reveals the struggle and the pain, the highs and the lows of these emerging artists.

You’ll hear from Swook, Stackz, as well as frequent collaborators Bee Staxx, Adrian Lau and their manager Sheriff PJ. You’ll watch them grow through unprecedented access to archival footage spanning a ten-year period. You’ll learn that Gloss Gang’s not really a duo, but in fact a trio (their third member, Vonna Hurk along with affiliated group 2605, were incarcerated earlier this year).

There’s the pain and happiness, tragedy and success all through the eyes of individuals who really live the shit they rap about.

Amidst it all, Gloss Gang still remains stronger than ever. Hungry for more, ready to make their name known. To put their neighborhood on their back.

To make the name “Brower” ring around the world.

Watch the film here and check out their most recent video for Immediately, live on Mass Appeal.

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--------------Mass Appeal--------------

The Messiah ft. Twista | Numbers Remix | Filmed by @SheHeartsTevin

A Single From The Upcoming Mixtape " Resurrection"

The Messiah ft. Twista | Numbers Remix | Filmed by @SheHeartsTevin

Monday, March 27, 2017

Chelsea Reject | "Off Top" Freestyle | Top Shelf Premium

Chelsea Reject came through Ludlow Barber Supply with bars for Season 2 of "OFF TOP" I Filmed at 176 Ludlow St, New York, NY.

Audio Produced by Dj J Hart (
Directed/Filmed by Joshua Scott (
Edited by Ayyyyyyyj (


On Instagram

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DUMP TRUMP! April 15th @Subterranean | Chicago

Fly Pig Presents "DUMP TRUMP" Chicago Hip-Hop Against Bullshit

Performances by:


Special guest speaker Andre "PRIME" Vasquez

Hosted by DJ DELUGE

Saturday April 15th, 2017
@ Subterranean
2011 W North Ave, Chicago, IL

Doors at 10, Show at 10:30 until 1:30am
21 and up


Demrick ft. Dizzy Wright & Paul Wall | Contact High

Still Movin Monday! A new track every week.
Demrick ft. Dizzy Wright & Paul Wall | Contact High


Dizzy Wright

Paul Wall

Produced by Reezy

Sunday, March 26, 2017


Navi vs Dead Prezz | Floor Wars 2017 3on3 1/2 Final

Winner: Navi (Drud/Beetle & Lussy Sky)

- Pluto (Ruffneck Attack)
- Kadoer (Addictos)
- Luan (Funk Fockers)

- DJ Uragun (Solo Gas/Boombox/DSP)
- DJ KidCut
- DJ Ivanski

- Sugarrush
- Schack

Floor Wars Website:

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Kommoz | Look | Official Music Video

Kommoz | Look | Official Music Video

Directed by: Benjididit



Discover Classic Samples On Eazy-E "Eazy-Duz-It"

VinRican Showcases Classic Samples Used On Eazy-E "Eazy-Duz-It"

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Friday, March 24, 2017

Jaylon | Views

Jaylon | Views

GoldLink | Have You Seen That Girl | Audio

GoldLink's "At What Cost" available now!

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GoldLink is on tour this Spring. Dates and tickets here:
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Beneficence ft. AG (of D.I.T.C.) | Smooth Hardcore | Official Music Video

Beneficence ft. AG (of D.I.T.C.) | Smooth Hardcore

Prod. & cuts by Jazz Spastiks
Directed, filmed, and edited by Jimmy Giambrone

Limited Edition 12-Inch (w/ Remixes):


Taken off Beneficence's limited edition "Smooth Hardcore" 12" vinyl incl. the original version plus exclusive remixes by K-Def (Real Live, Lords of the Underground, LL Cool J, Tragedy Khadafi, etc.) and up-and-coming beatsmith Brous One.

Order the limited edition 12":
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Thursday, March 23, 2017

$aint Mille | $anta Muerte (Prod. by Martin $ky)

$aint Mille | $anta Muerte (Prod. by Martin $ky)

Desapego | Fhero PDF Crew

Projeto Desapego, primeira edição.

Projeto Desapego, primeira edição.

Filmagem: Ronald Studio Beco Ronald Nascimento

Edição Ed-Mun Pdf Crew

Apoio: Viaduto das Artes Viaduto das Artes

Musica: Gonzalo 3pohe - Arsenickos Crew

Curta, comente e compartilhe.

Não se esqueça de inscrever em nosso canal.

"Graff Films é um projeto para integração e divulgação da arte e dos artistas de graffiti brasileiros e internacionais através de vídeos."

Siga em:
Twitter: @filmsgraff

Run The Jewels | Legend Has It | Official Music Video From RTJ3

"Legend Has It" is the first video from RTJ's hit album, RTJ3, which debuted at #1 on Billboard's Rap, Hip Hop/R&B, Indie & Physical charts.

Director: Brian Beletic
Producer: Terry Gallagher, Dennis Beier
Executive Producer: Drew Santarsiero
Production Company: SMUGGLER
DP: Ryley Brown
Production Designer: David Skinner
Costume: Lindy McMichael, Matt Goldman
Assistant Director: George Nessis
Editor: Sam Ostrove
VFX - Autonomous, Andy Bate

Conceived by Brian Beletic & El-P
Executive Producers (Run the Jewels) - Amaechi Uzoigwe & Drew Santarsiero
Thanks to Jason DeMarco/Adult Swim.

Artist & Director's statement:

The video for LEGEND HAS IT plays with the theme of guilty until proven innocent. We live in a world where stronger the truth the greater the opposition. In this story EL-P and Killer Mike are in a police lineup and the cards are stacked heavily against them.

But why is that?

This video is a worst nightmare scenario. high on acid and caught in the system. pitted against icons of innocence in a police line up that doesn't feel real. No bunnies were hurt on the making of this video.

- run the jewels & Brian Beletic

Get The RTJ3 Album Here:

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Rhythm Roulette | Elite

Dreamville fame, at his favorite record store, A-1 Records in the East Village. He was subsequently blindfolded and instructed to pick out three records to sample at random. He ended up with selections from The Supremes, Barry White and Helen Schneider. Not bad, huh?

Elite echoed those sentiments once he reached the studio. “Barry White?” he said while examining the vinyl. “That’s a layup.”

Elite may have several J. Cole and Dreamville gems to his name, but his roots go much deeper. While an intern at Ruff Ryders back in the early 2000s, Elite grinded his way to a Cradle 2 the Grave soundtrack placement and a production credit on Jadakiss’ “Why” remix. Since then he’s helped bolster Cole’s discography with sturdy production, from the mixtapes to 4 Your Eyez Only.

Watch him work.

Subscribe to Mass Appeal here:

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breaHKing point | #MOGDance #HongKong

Living in a different country is difficult. 對我來說住在外國的地方有時候是很幸苦的事情。#MOGdance

FunkyMon vs Odius | Popping Top 16 | Bashville Stampede 12: More than a Jam | #SXSTV

FunkyMon vs. Odius | Top 16 | Bashville Stampede 12 More than a Jam | #SXSTV March 3rd, 2017 - Nashville, TN


Eclypse ( Millennium Robots /Digital Nativez)
Johnny 5 (Funny Bones Crew)
PopNTod (SBK/Team iLuminate)

Big thank you to, VROOM. The official sponsor of the popping battles at Bashville Stampede 12 more than a Jam this year. If you are looking to buy, sell, or trade-in your ride, save yourself some time and a huge headache, and check them out at

STEP x STEP: Uniting Dancers Around The World

Wednesday, March 22, 2017

Damented Juggles TroyBoi's 'O.G'

Damented, a member of the 2012 DMC World Team Champions, The Mixfitz, juggles TroyBoi's 2014 track, "O.G."

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DJ LIVIA pays tribute to DJ PREMIER

DJ LIVIA pays tribute to DJ PREMIER




Nitty performs at fan favorite freestyle at SUNY Purchase Afrodisiac! Video shot and edited by @Kwe_Lewd of Kwaint Digital.

MURS ft. Curtiss King | Lemon Juice | Official Music Video

MURS "Lemon Juice" ft. Curtiss King

off the album, 'Captain California', in stores now!
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Prod. by Seven

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Sunday, March 19, 2017

Reverie | Critique Like Me (Prod. by Louden) | Official Music Video

#SATORI (NEW ALBUM) Drops 4/14 Reverie | Critique Like Me (Prod. by Louden) | Official Music Video

Video Filmed & Edited by Frezh Editing
Executively Produced by Reverie
Visit for Reverie Merchandise & Tour Dates!

Thursday, March 16, 2017

Gavlyn & DJ Hoppa | Calling

Gavlyn & DJ Hoppa | Calling

Rockie Fresh | Pray 4 Me | Directed by @APJFILMS

Rockie Fresh | Pray 4 Me | Directed by @APJFILMS

YP | Always Will | Directed by @APJFILMS

YP | Always Will | Directed by @APJFILMS

Wednesday, March 15, 2017

How to Live Stream a DJ Set, Part 1

Anyone can live stream a DJ set from a smartphone, but producing a professional broadcast requires additional resources. In this episode of "Tips and Tricks," Mojaxx discusses what you'll need to get started, from computers and webcams to software and streaming platforms.

Logitech C920:

OBS Studio:

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Mega Ran | Notorious R.A.N: Ready To Live | Full Album

Mega Ran | Notorious R.A.N: Ready To Live | Full Album

01.November '94 (skit) - 00:00
02. Lyrically I'm... (prod by Fresh Kils) - 01:38
03. The Club Jawn (prod by Fresh Kils) - 04:56
04. Kickin' In Doors (prod by DJ DN3) - 09:39
05. Suspect Lines (skit) - 14:43
06. The Warning (feat. RoQy TyRaiD) [prod by DJ DN3] - 15:31
07. '94 Again feat. Phill Harmonix (prod by Fresh Kils) - 19:14
08. Everyday (feat. Penny The Great and Jermiside) [prod by DJ DN3] - 22:30
09. Got A Story To Tell (prod by Fresh Kils) - 27:02
10. Thoughts From Dave (skit) - 30:20
11. Comin' Out (prod by Fresh Kils) - 31:30
12. Gamer Commandments (prod by Fresh Kils) - 33:42
13. Biggie (scratch interlude by DJ Reflekshin) - 36:37

Download the album here:

KEMS | Vision Quest

Vision Quest is the first instalment of an ongoing collaborative video series by American graffiti writer KEMS (@allchrome) and Los Angeles based photographer Kingston (@kingstonphoto). The series documents the search and activation of wasted spaces.

In the search for abandoned spots to explore and paint, KEMS discovered abandoned lines of trains out in the desert. Loading up with a stack of Lak Chrome spray paint and a large a-frame ladder, he trekked through the arid landscape to find a discontinued double-decker passenger train – potentially from the 60s or 70s. While the dates are uncertain, in tracing the history of the cars, they were used to convey people from Mexico to San Diego – at one point, this model was used in Chicago.

These adventures brought back the sense of discovery that graffiti originally gave him. In reflection, KEMS says that it seems people were at these locations one day and gone the next. Leaving him to question – “why did people abandon this place?”

Photos from these lurks will be featured in an upcoming zine and accompanied by a special edition Reload by Ironlak spray can. More details to be announced.


Discover Classic Samples Used On Kendrick Lamar's "To Pimp A Butterfly"

VinRican Showcases Classic Samples Used On Kendrick Lamar's 'To Pimp A Butterfly'

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Friday, March 10, 2017

Aye Be You | History Made (Prod. by Apulux) #OTI

Aye Be You | History Made (Prod. by Apulux) #OTI

Smino | Father Son Holy Smoke

Smino | Father Son Holy Smoke

Produced By THEMpeople & Phoelix
Recorded By Lon “LBoogie” Rudolph @ THEMpeople Studios, Chicago IL
Mixed & Mastered by Elton “L10mixedit” Chueng @ Classick Studios, Chicago IL

Release date:
10 March 2017

© 2017 Zero Fatigue LLC, under license to Downtown Records

Thursday, March 9, 2017

Discover Classic Samples Used On The Notorious B.I.G. "Ready To Die"

VinRican Showcases Classic Samples Used On The Notorious B.I.G "Ready To Die"

Mega Ran | Lyrically | Official Video #RIPBIG

Mega Ran | Lyrically | Official Video #RIPBIG

Produced by Fresh Kils
Directed by Odin Magana

Download "Notorious R.A.N" now!

B.I.G. 20 Years

Celebrating hip hop legend & HOT 97 family member for life, Biggie Smalls, 20 years after his passing.


Wednesday, March 8, 2017

HighLife | Knowledge Flow (Prod. by Vic Spenser)

HighLife | Knowledge Flow (Prod. by Vic Spenser)

From the Studio | DJ Perly

To celebrate 🌍 #InternationalWomensDay, DJ Perly (2016 #DMC Finalist 🏆) breezed through Studio 2 New York 🗽 and showed us why The Future Is Female ⚡❤️ #GoProMusic

Sa-Roc | I Am Her | Official Video

Sa-Roc | I Am Her | Official Video

Written by Sa-Roc
Song Produced by Sol Messiah
Video Edited by Sol Messiah
Subscribe for more:

"You won't ever see us back away.
Til we make the world see that we ain't come to play.
This is so lil girls dream bigger than they sposed to.
And we get a fair share of pie on the plate.
I am her.

Pardon this interruption of your daily status quo.
We're here to disrupt the arrangement of your Daddy's show.
This double extraordinary enigmatic flow is brought to u by Audre, and Bell and Maya Angelou.
Hand em over.
We need the titles, receipts, the empire replete with the power to speak.
And no, this is not a request.
Hundreds of years of forced silence got a lot on my chest.
And we don't need your approval on our style of address.
Or style of the dress, I'll rock a head wrap and bulletproof vest.
And start my lyrical sermon with this Mother you guessed it.
Just so we're clear on who governs reproductive requests.
It's not up to anyone's opinion on how I protect it.
I'm part of collectives from Mali to Mecca getting bigger.
And our premiere gon be major no longer hidden figures.
We out to level the playing field for them young queens.
Coming for that wage gap til we recoup them Hidden figures.
In '97 million women marched and I was wit it.
In 2017 the same the establishment livid.
If this a man's world we came here to grab the equivalent.
And watch the future reimagined by the hand of the feminine.

You won't ever see us back away.
Til we make the world see that we ain't come to play.
This is so lil girls dream bigger than they sposed to.
And we get a fair share of pie on the plate.
I am her."

Freddie Gibbs | Crushed Glass | Official Music Video

Freddie Gibbs | Crushed Glass | Official Music Video

Directed by Eric Nelson
Written & Conceptualized by Ben "Lambo" Lambert & Freddie Gibbs

Vocals by Freddie Gibbs
Produced by Teddy Walton & Aaron Bow
Additional Vocals by Brittany B.
Mixed, Mastered, Recorded & Co-produced by Sid "Speakerbomb" Miller
Creative Direction/A&R by Ben "Lambo" Lambert

You Only Live 2wice:

℗ 2017 ESGN Records / EMPIRE

Young M.A | Hot Sauce | Official Audio

"Herstory" EP coming soon. Young M.A Monster Energy Outbreak Tour VIP packages available here:

Produced by Showtyme On The Beat

Apple Music:

Purchase official Young M.A clothing here:


Rotimi | 25HRZ: I Just Saw My Ex-Girlfriend

Rotimi | 25HRZ: I Just Saw My Ex-Girlfriend

Filmed and Edited by:
Juliano Riscalo

Summer Bangerz available now

Stream Royal Wednesday available now

Tuesday, March 7, 2017

Sadat X | Agua | Official Lyric Video

Sadat X | Agua | Official Lyric Video

Sadat X, new album 'AGUA' OUT NOW:
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Monday, March 6, 2017

"Summer League Chi" for Nike Chicago

The dynamic duo of Harold Green and Bradley Murray team up with Jabari Parker to do something special for Nike Chicago.

Joey Bada$$ | Land of the Free | Official Music Video

Joey Bada$$ | Land of the Free | Official Music Video


Album available everywhere 4.7.17

Directed by Nathan R Smith & Joey Bada$$
Produced by Paulette Agnes Ang at KODE

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