Friday, March 28, 2014

Pre-visualization | Phife's "Dear Dilla" Video | Directed by Konee Rok | Prod. by DJ Rasta Root

A behind the scenes look at Konee Rok's original animatic storyboard presentation to Phife of A Tribe Called Quest & music producer, DJ Rasta Root; compared side by side with the videos final outcome.

The animatic was presented on 10/17/13. The video was planned with shooting completed exactly one month later on 11/17/13 . The final edit with animation was completed by 12/21/13. The video was premiered at the Atlanta Landmark Midtown Art Cinema on 2/7/14 & in Detroit at The Fillmore Theater for Dilla Day on 2/8/14. Phife's "Dear Dilla" was added to MTV Jams, Hits, U, ,BET Centric & Vevo rotation & released worldwide 2/11/14.

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