Harlem's very own Dave East has been chosen to soundtrack the latest spot for Under Armour x Finish Line #TightForTomorrow starring New York Knick's Jerian Grant. Dave East’s “Winners Never Lose” is the quintessential theme for conquering anything that may come your way. Check out the official spot here: found.ee/WinnersNeverLose
Wednesday, December 16, 2015
Dave East | Winners Never Lose
Harlem's very own Dave East has been chosen to soundtrack the latest spot for Under Armour x Finish Line #TightForTomorrow starring New York Knick's Jerian Grant. Dave East’s “Winners Never Lose” is the quintessential theme for conquering anything that may come your way. Check out the official spot here: found.ee/WinnersNeverLose
Shon Roka (pronounced Shaun Roca) the DJ also known as Shaun Ortega was born on the west-side of Chicago. He started gaining fame as a bboy in 1991 and later became a member of a well known crew called the BRICKHEADZ. He would perform for such artist and events such as The Roots, KRS One, Immortal Technique, Dougie Fresh, Common, Rhymefest, Cypress Hill, Pharoah Monch, Nas, Diddy, Mariah Carey, Taste of Chicago, Lollapolooza, Looptopia, B96 Summer Bash just to name a few. The BRICKHEADZ also won many breakin' competition nationally and internationally. While Shon Roka was being active as a bboy he was working on his craft of being a DJ.
DJing for w/ Nike, Jordan, Under Armour, Adidas, Vans, Uprise (Chicago) Skateshop for numerous in-stores, sporting events, galleries and corporate outings. Also Shon Roka is a resident DJ post Covid in Chicago at McGee's, Tantrum, Imbibe and Harbee's. While being a DJ, he has been teaching music production and the Art of Skateboarding through Maggie Daley's After School Matters. Also known as Gallery 37.
For more information contact via email.
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