Friday, June 27, 2014

NYC Box Truck: Queens w/ Smart Crew



NYC Box Truck: Queens w/ Smart Crew

The international soccer community is in a frenzy this summer thanks to the massive convergence taking place in Brazil. This means folks from different countries, cities, and boroughs even— all over the globe— are at attention and in grand hopes of their team's road to victory. Queens, New York City isn't immune to the highly contagious fever. Considering that the borough is a melting pot of soccer-loving ethnic communities like Colombians, Jamaicans, Mexicans, Germans and Greeks, among others, it certainly won't be difficult to find locals gathered up at bars, restaurants, delis, or even in plain public, tuning in to the play-by-play of the latest match.

It was for this reason that the Queens-founded Smart Crew decided to make use of their special box truck canvas, provided by Nike NYC, to commemorate the spirit of the biggest soccer event on the planet. Formed circa 1997 by original members MEY, SYCO13, and LUK, the diverse squad has been gaining attention and strength since. They approach graffiti in a very collective and calculated manner that very much reflects, not only their name and iconic "S" with graduate cap emblem, but also the diverse unity found in soccer culture. The crew gets down like the teams get down!



Video by Will Robson-Scott
Photos by Brian Kelley
Words by Rainey Cruz
Edited by Luca Campanale
2nd Camera Brandon Kuzma
Canvases provided by Nike NYC

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